Saturday, July 31, 2010

Forever New S/S launch







Forever New kicked off their Spring/Summer ranges with a star-studded bash held in Ripponlea mansion, Melbourne on Thursday 29th July. Delta Goodrem, dressed head to toe in the label, made a guest appearance which included a special performance and introduction of the parade in front of 300 fashion insiders and celebs. Three collections were shown including La Vie En Rose, a girly selection in-stores now; Floral Wonderland, a retro-inspired story which drops in August; and Garden Party, designed for the racing season, which will be released in September. Co-founder and managing director Amanda Goenka announced on the night that Forever New will have 100 stores nationally and internationally by end of year. Not too bad for a little label from Melbourne. Fabulous guests including Alice Burdeu, Kimberley Davies, Amber Renae,Rhys the winner from Australia's next top model & all the cast & celebrities from Project Runway & many more were impressed by the Forever New Collection.
I was so privileged & proud to be a part of this amazing event. To be a part of the team of stylists for Forever New is the best & in 2 weeks to move down to Melbourne to work alongside and manage some of the most beautiful & talented woman in the fashion Industry. It was Such a fantastic and inspiring night everybody involved were just Amazing.
The backstage Photos are to come !!!!
EH x

2 comments:

Anonymous said...

absolutely amazing! well done em you star! I love Delta!!!!! samy x

ARDEN and WINSLOW said...

Samy my darling, I can assure you I am not the star !! The team of designers, planning, marketing and everyone involved were and are stars!!! Such inspirational people who should be so proud. I was honored to be there & to take part in such an amazing event. EH x